Gaya APA

LOVELOCK, Christopher, Wright. (2002). Principles of service marketing and management, 2nd ed (2nd ed). Upper Saddle River, New Jersey: Prentice Hall.

Gaya Chicago

LOVELOCK, Christopher, Wright. Principles of service marketing and management, 2nd ed. 2nd ed Upper Saddle River, New Jersey: Prentice Hall, 2002. Monograf.

Gaya MLA

LOVELOCK, Christopher, Wright. Principles of service marketing and management, 2nd ed. 2nd ed Upper Saddle River, New Jersey: Prentice Hall, 2002. Monograf.

Gaya Turabian

LOVELOCK, Christopher, Wright. Principles of service marketing and management, 2nd ed. 2nd ed Upper Saddle River, New Jersey: Prentice Hall, 2002. Monograf.